Welcome to the

Profit Centre

Blog

Articles that will help you learn how to Create your Own Path to Success in the Real Estate Industry!

Subscribe to Blog

Profitability tips & advice sent to your inbox each month.

GPPR - The Most Important Metric of Your Brokerage and Why It Can Be Elusive

Gross Profit per RealtorIn order to run a profitable Real Estate Brokerage, one needs to know and understand the metrics involved in running one’s business. One of these metrics, which we consider to be the most important metric, is the GROSS PROFIT PER REALTOR (GPPR) metric. This metric is critical to obtaining your Gross Profit per Realtor Objective (GPPRO).