Attributes of a Successful Real Estate Agent Series - Burning Desire

Posted by Angela Hoffmann on Oct 29, 2021 1:00:00 AM

Burning Desire Blog

Have you ever stopped and asked yourself “Am I Successful”?  What does success look like to you?  How far have you come since starting your career in real estate?  Do you feel good about where you are right now?

Today, I'm going to focus on professional success and everyone has a different definition of what that looks like — including real estate professionals.  Whether it’s earning more money, gaining more exposure, or having fulfilling client relationships, how success is defined varies from agent to agent and can be interpreted in different ways for different people. 

It begs the question, is there a way to quantify success?  I think there is and that’s what this series is all about.  It’s about the various traits and habits successful people do on a consistent basis that get them to the place they want to be.

Our job is to see how we measure up against these traits that are so commonly present and shared amongst people that are considered to be successful.

One thing that is true; there is always work you can do to become more “successful”, we should always try to be better than we were yesterday.  Don’t you agree?

Here’s something you can do while studying these traits:
  1. Review the trait
  2. Rate yourself from 1 - 10, 1 being low and 10 being high as to how you see yourself in this area
  3. Ask yourself, how can I get to a 10?  Upon reading the following traits, look at the steps for each one on how to help you get that 10.


Chapter 1: Your Mindset

Having the proper mindset as a business owner will enable you to deal more effectively with the day-to-day of your business. It is a way of thinking that enables you to uncover and see problems as opportunities and then turn those opportunities into a business. It’s about looking ahead and seeing where you need to grow and feeling the confidence to achieve it.

Do you want to be a great agent?  Let’s get your head on straight first. We have to focus on having the right mindset. There are a few areas that matter when we’re talking about the right mindset. 


Burning Desire

To begin with, you need to have the burning desire, and the willingness to be the person you wish to become.  

One of my all-time favourite business books is Think and Grow Rich by Napoleon Hill.  If you haven’t sat down and read this, I really encourage you to do so.  It’s the all-time classic that describes how to think the right thoughts when it comes to being successful.


Hill starts off by saying the quote:

“There is one quality which one must possess to win, and that is definiteness of purpose, the knowledge of what one wants, and a burning desire to possess it.”

Having a Burning Desire is the main principle of Think and Grow Rich so if you get this one right, there is nothing stopping you from accomplishing whatever you want in life!

Hill states numerous times that if you can see it in your mind, you can hold it in your hand…. and therefore you will materialize that for which you have a burning desire. You have to make sure you have a clear mental picture of what that looks like and feel the emotions you would have as if you were already there. You need to see your success. 

This principle is not about passion or motivation, it is solely about that burning desire for what you really want. Almost any obstacle which comes your way will be just that, a small obstacle along the way! It’s also about believing in your dreams and having a burning interest in something or a burning desire to do something you are extremely interested in or want to do it very much. 

So, let me ask you, do you have a burning desire to succeed?


Here are the 4 practical steps of desire:

  1. Fix in your mind on your goals and desires - write it down and put it somewhere where you can see it daily
  2. Create a definite plan as to how to go about achieving these goals and start executing the plan 
  3. Establish definite due dates as to when you wish to achieve your goals
  4. Read your statement aloud every night before sleeping and right after waking up. See, feel and believe you’re already in possession of your desires.

It’s in your hands. You can do it if you REALLY want it.

In our next blog, stay with us as we continue on the topic of having the right mindset. We’ll talk about persistence and not giving up.

 Let's Talk

Book a call with me to discuss this topic further on how you can increase your burning desire to succeed to help you excel in your business.

Topics: Agent Profitability, Goal Setting, Success, Mindset