Attributes of a Successful Real Estate Agent Series: Client- Centric, not Self Centric

Posted by Angela Hoffmann on Mar 11, 2024 6:00:00 AM


The promise of unlimited income often lures aspiring agents with dreams of financial abundance. Indeed, the prospect of making significant money is undeniably appealing, but therein lies a paradox: to truly succeed in this competitive field, monetary gains cannot be the sole focus. While it may seem counterintuitive, the key to becoming a successful real estate agent, one who not only thrives financially but also earns the trust and loyalty of clients, lies in prioritizing their needs above all else.  It’s all about being client-centric and not self-centric!


Let’s explore why shifting your focus from money to service is not just a wise strategy but a fundamental principle for achieving sustainable prosperity in the industry.


It echoes the timeless wisdom of Zig Ziglar: "You can have everything in life you want if you will just help enough other people get what they want." Indeed, it's when we redirect our focus from our paycheque to our clients that we unlock the potential for unparalleled financial success beyond our wildest dreams.

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Topics: Client Retention, Client Relationships, Success, systems, checklists

A Simple Thank You Goes A Long Way

Posted by Angela Hoffmann on Jun 19, 2020 8:39:00 AM

People love to be appreciated, and that includes your clients!

More business can be generated from sending thank-you cards/notes than any other activity and implementing a simple daily ritual of writing 5 – 10 cards per day can dramatically increase your business. That’s a fact you can take to the bank.

We’re told this all the time, we are in the relationship business! What does it take to connect with and make someone feel special? It’s doing that extra bit, going that extra mile, doing what’s not expected.

Put yourself in the client’s shoes. If someone were to send you an email thanking you for listing your home with them, or, someone taking the time to handwrite you a lovely note and mail it to you. Which would impact you more?

What a great way to make use of this unusual time that we’re living in! Why not carve out half-hour to hour per day to writing notes? It’s so personal and unexpected. Start this habit today!

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Topics: Agent Profitability, Team Profitability, Client Appreciation, Client Retention