You Are Halfway There

Posted by Angela Hoffmann on Jul 8, 2020 8:30:00 AM


You made your business plan this year, right? Then circumstances changed everything and the business plan we made in January is no longer feasible. Sometimes in life we get thrown a curve ball. Unexpected things happen that you cannot predict. 

The most successful people in life are those who learn to roll with the punches and adapt to change. I believe that you can be one of those people.

We need to make a new business plan, for the next 6 months. The guide below and our Key Metrics Worksheet will help you define your new goal and outline a plan to achieve that goal for the remainder of the year.


4 Steps to Defining Your Goal

1. Outline your half year goal: for July to December

  • How much Gross Commission Income do you want to earn during this period?

Be realistic. Make your goal challenging enough to push yourself forward but not so challenging as to make you feel defeated.


2. Convert your goal into activity. Download our Key Benchmarks Calculation Tool 

  • How many transactions will it take to earn this?
  • How many appointments do you have to set?
  • How many people do you have to contact to get these appointments?
  • What kind of marketing will you do to get leads?

Appointments are key to our success! Our calculator tool will help you determine how many appointments and contacts you will need to accomplish your goal. The bottom line is that you need to connect with people because they are the bread and butter to your business.


3. Time block and execute your activities for each week.

  • Time block and ‘set appointments’ for all your activities For example, when working on your business, such as creating a new marketing system, doing lead follow up, writing notes to clients for example, you need to put it in your calendar and define how much time this will take.
  • Honour the appointment as you would for a listing or buyer appointment. This is the only way you’ll get things done and move forward. This is how you stay proactive and focused to move purposely towards your goals. If it is not scheduled in, it will not get done!

4. Always Track & Measure

One important lesson this exercise brings to light is how critical it is to track and measure everything. When you know your numbers, you bring predictability to your business and you work more efficiently. If you don’t know your numbers, it’s much more difficult to gauge your progress or know what’s working and what’s not. You’re just guessing.

You'll need to use a scorecard of some sort. The more intimate you are with your numbers, the more they will push you to strive to achieve your goals. It's got to be in your face and a part of your inner being. Using an old fashioned white board or chalkboard on a wall that you look at daily will help you keep tracking top of mind.

Using the tracker on The Profit Centre to accurately track your transactions, source of business and GCI is a great habit to acquire. Once you've recorded your work, the Profit Centre will produce reports to give you a visual on your progress. Give us a call so that we can show you how.


Download 6 Month Business Plan Worksheet

Topics: Agent Profitability, Team Profitability, Business plan, Key Metrics, Goal Setting, Real Estate Business Plan